Live Brief & Final Project!

I have really enjoyed this project. After the success of the Vo5 ads me and Ross Decided to work together again.
We chose to do the IKEA brief as we found that because it was an open brief, we had a large scope of ideas we could create.
First of all we went to IKEA to carry out a bit of primary research in the form of a questionnaire, this went really well and we began to form the basis of our idea.
From our research we managed to produce a good campaign that matched the brief requirements and everyone in the class seemed to like it.
Ending the year on a high is always a good plan!